1. 2020
  2. The Rise of Service Robots in Retailing: Literature Review on Success factors and Pitfalls

    De Gauquier, L., Brengman, M. & Willems, K., 2020, (Accepted/In press) Retail Futures: The good, the bad and the ugly of the digital transformation. Pantano, E. (ed.). Emerald Group Publishing Ltd.

    Research output: Chapter in Book/Report/Conference proceedingChapterResearchpeer-review

  3. 2019
  4. Cultural congruence of websites: conscious, unconscious or coincidental? - The case of Honda Cars

    Vyncke, F., Van Hove, L. & Brengman, M., 16 Sep 2019, In : Information Research. 24, 3, 832.

    Research output: Contribution to journalArticleResearchpeer-review

  5. The impact of representation media on customer engagement in tourism marketing among millennials

    Willems, K., Brengman, M. & Van Kerrebroeck, H., 9 Sep 2019, In : European Journal of Marketing. 53, 9, p. 1988-2017 30 p.

    Research output: Contribution to journalArticleResearchpeer-review

  6. 时装店个性化:规模发展及其与自我一致化理论的联系,回顾评述

    Willems, K. & Brengman, M., 3 Jul 2019, In : Journal of Global Fashion Marketing. 10, 3, p. 286-303 18 p.

    Research output: Contribution to journalArticleResearchpeer-review

  7. Consumer processing of digital signage in-store: effects of processing fluency

    Van De Sanden, S., Willems, K. & Brengman, M., Jul 2019, (Accepted/In press) Recent Advances in Retailing and Consumer Services Science. 26th ed. p. 1514 1541 p.

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  8. Exploring the attitudes of frontline employees towards humanoid service robots in a retailing context

    De Gauquier, L., Brengman, M., Willems, K., Verhulst, N., De Beir, A., Cao, H-L. & Vanderborght, B., Jul 2019, Frontiers in Services (forthcoming).

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  9. How customer attributions affect technology-mediated service adoption: The case of self-service technology in a DIY store

    Van De Sanden, S., Willems, K. & Brengman, M., Jul 2019, (Accepted/In press) Recent Advances in Retailing and Consumer Science. 26th ed.

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  10. The effect of a humanoid service robot versus a tablet service kiosk in retail: an observational study

    De Gauquier, L., Brengman, M., Willems, K., De Beir, A., Cao, H-L. & Vanderborght, B., Jul 2019, Recent Advances in Retailing and Services Science (forthcoming). Estonia, Talinn

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  11. Working with Robots: a Curse or a Blessing? Integrating the Job Demand-Resources Model to understand Frontline Employees’ Attitudes towards Robots

    De Gauquier, L., Verhulst, N., Brengman, M. & Willems, K., 8 Jun 2019, Artificial Intelligence & Robotics in Service Interactions: Trends, Benefits & Challenges. Zaragoza (Spain)

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  12. The impact of representation media on customer engagement in tourism marketing among Millennials

    Willems, K., Brengman, M. & Van Kerrebroeck, H., 15 May 2019, In : European Journal of Marketing. 2019, p. 1-30 30 p.

    Research output: Contribution to journalArticleResearchpeer-review

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