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Understanding preferences for EEE collection services: A choice-based conjoint analysis. / Mansuy, Jean; Verlinde, Sara; Macharis, Cathy.

In: Resources, Conservation and Recycling, Vol. 161, 104899, 10.2020.

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@article{c8e46bdef3ca4785a47f02826b432ed4,
title = "Understanding preferences for EEE collection services: A choice-based conjoint analysis",
abstract = "Changing our economic system into a Circular Economy can reduce our dependence on primary materials. Circular Economy requires used products to be collected and supplied through reverse distribution channels. Electrical and Electronic Equipment (EEE) is a problematic and under-collected stream. The aim of the present paper is to understand the preference of consumers for EEE collection services. Focusing on mobile phones, coffee machines and washing machines as examples, we assessed the stated preferences of Brussels’ consumers using a Choice-Based Conjoint analysis. The results obtained underline the price-driven nature of consumers’ preferences. Consumers also have a high reluctance for incineration but no significant preference for reusing over recycling, and even a preference for recycling in the case of mobile phones. These results also highlight the large differences among product types, especially for the type of service: consumers have a high willingness to pay for home collection of washing machines but have no preference for mobile phones. Income, household structure, professional occupation and availability of a storage room impact the preferences for several collection services’ attributes. These impacts are small and do not concern preferences for recovery processes, identity of the collector, price of collection services and appointment requirements. The results of this study call for a redesign of EEE classifications and for a refinement of collection services to incorporate consumers’ preferences.",
keywords = "Circular economy, Reverse logistics, EEE, Consumer behavior, Stated preferences, Choice-based conjoint",
author = "Jean Mansuy and Sara Verlinde and Cathy Macharis",
year = "2020",
month = "10",
doi = "10.1016/j.resconrec.2020.104899",
language = "English",
volume = "161",
journal = "Resources, Conservation and Recycling",
issn = "0921-3449",
publisher = "Elsevier",

}

RIS

TY - JOUR

T1 - Understanding preferences for EEE collection services: A choice-based conjoint analysis

AU - Mansuy, Jean

AU - Verlinde, Sara

AU - Macharis, Cathy

PY - 2020/10

Y1 - 2020/10

N2 - Changing our economic system into a Circular Economy can reduce our dependence on primary materials. Circular Economy requires used products to be collected and supplied through reverse distribution channels. Electrical and Electronic Equipment (EEE) is a problematic and under-collected stream. The aim of the present paper is to understand the preference of consumers for EEE collection services. Focusing on mobile phones, coffee machines and washing machines as examples, we assessed the stated preferences of Brussels’ consumers using a Choice-Based Conjoint analysis. The results obtained underline the price-driven nature of consumers’ preferences. Consumers also have a high reluctance for incineration but no significant preference for reusing over recycling, and even a preference for recycling in the case of mobile phones. These results also highlight the large differences among product types, especially for the type of service: consumers have a high willingness to pay for home collection of washing machines but have no preference for mobile phones. Income, household structure, professional occupation and availability of a storage room impact the preferences for several collection services’ attributes. These impacts are small and do not concern preferences for recovery processes, identity of the collector, price of collection services and appointment requirements. The results of this study call for a redesign of EEE classifications and for a refinement of collection services to incorporate consumers’ preferences.

AB - Changing our economic system into a Circular Economy can reduce our dependence on primary materials. Circular Economy requires used products to be collected and supplied through reverse distribution channels. Electrical and Electronic Equipment (EEE) is a problematic and under-collected stream. The aim of the present paper is to understand the preference of consumers for EEE collection services. Focusing on mobile phones, coffee machines and washing machines as examples, we assessed the stated preferences of Brussels’ consumers using a Choice-Based Conjoint analysis. The results obtained underline the price-driven nature of consumers’ preferences. Consumers also have a high reluctance for incineration but no significant preference for reusing over recycling, and even a preference for recycling in the case of mobile phones. These results also highlight the large differences among product types, especially for the type of service: consumers have a high willingness to pay for home collection of washing machines but have no preference for mobile phones. Income, household structure, professional occupation and availability of a storage room impact the preferences for several collection services’ attributes. These impacts are small and do not concern preferences for recovery processes, identity of the collector, price of collection services and appointment requirements. The results of this study call for a redesign of EEE classifications and for a refinement of collection services to incorporate consumers’ preferences.

KW - Circular economy

KW - Reverse logistics

KW - EEE

KW - Consumer behavior

KW - Stated preferences

KW - Choice-based conjoint

UR - http://www.scopus.com/inward/record.url?scp=85086876458&partnerID=8YFLogxK

U2 - 10.1016/j.resconrec.2020.104899

DO - 10.1016/j.resconrec.2020.104899

M3 - Article

VL - 161

JO - Resources, Conservation and Recycling

JF - Resources, Conservation and Recycling

SN - 0921-3449

M1 - 104899

ER -

ID: 52496014