1. 2011
  2. Best conference paper award voor MARS

    Willems, K., Janssens, W., Swinnen, G., Brengman, M., Streukens, S., Vancauteren, M. & Vranken, I. (ed.), 2011, In : NuWeetJeHet (UHasselt magazine). 1 p.

    Research output: Contribution to journalOther scientific journal contributionResearch

  3. Fashion store personality: Scale development and relation to self-congruity theory

    Willems, K., Swinnen, G., Janssens, W. & Brengman, M., 2011, In : Journal of Global Fashion Marketing. 2, 2, p. 55-65 10 p.

    Research output: Contribution to journalArticleResearchpeer-review

  4. How does colour affect the shop interior? Colour in interior store design and its impact on the consumer. A silent seducer…

    Brengman, M., 2011, Colour in Time. Brand, J. & Zwaag, A. V. D. (eds.). ArtEZ Press ism Terra Lannoo, p. 142-146 320 p.

    Research output: Chapter in Book/Report/Conference proceedingChapterResearchpeer-review

  5. Rapportering recruteringsonderzoek kwalitatieve fase.

    Brengman, M., 2011, Unpublished.

    Research output: Book/ReportCommissioned reportResearch

  6. THE PROCESSING OF THREAT APPEALS IN THE PREVENTION OF OBESITY: A FOCUS ON GENDER AND WEIGHT DIFFERENCES.

    Wauters, B., Brengman, M. & Janssens, W., 2011, ICORIA.

    Research output: Chapter in Book/Report/Conference proceedingMeeting abstract (Book)Research

  7. The processing of threat appeals in the prevention of obesity: weighing the weight issue

    Wauters, B., Brengman, M. & Janssens, W., 2011, In : Advances in Consumer Research. 39, p. 354 1 p.

    Research output: Contribution to journalConference paperResearch

  8. The processing of threat appeals in the prevention of obesity: weighing the weight issue

    Wauters, B., Brengman, M., Janssens, W., Ahluwalia, R. (ed.), Chartrand, T. L. (ed.), Ratner, R. K. (ed.) & Duluth, M. N. (ed.), 2011, In : Advances in Consumer Research. 39, p. 354-359 6 p.

    Research output: Contribution to journalArticleResearchpeer-review

  9. The role of online social media applications in initial trust formation towards unknown e-retailers

    Karimov, F. & Brengman, M., 2011, Proceedings of the IADIS International Conferences - Web Based Communities and Social Media 2011, Social Media 2011, Internet Applications and Research 2011, Part of the IADIS, MCCSIS 2011. p. 73-80 8 p.

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  10. The social media marketing (r)evolution of top e-commerce retailers

    Brengman, M. & Karimov, F., 2011, Marketing Cahier. Vercraeye, D. (ed.). Stichting Marketing, Vol. 1. p. 31-36 6 p.

    Research output: Chapter in Book/Report/Conference proceedingChapterResearchpeer-review

  11. Virtual worlds: a gateway for SMEs towards internationalization

    Hassouneh, D. & Brengman, M., 2011, In : Journal of Brand Management. 19, Digital and virtual world research, p. 72-90 19 p.

    Research output: Contribution to journalArticleResearchpeer-review

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