1. 2012
  2. The effect of priming on the effectiveness of threat appeals

    Wauters, B. & Brengman, M., 2012, International conference of Marketing Studies.

    Research output: Chapter in Book/Report/Conference proceedingMeeting abstract (Book)Research

  3. The Effect of Web Communities on Consumers’ Initial Trust in B2C e-Commerce Websites

    Brengman, M. & Karimov, F., 2012, In : Management Research Review. 35, 9, p. 791-817 27 p.

    Research output: Contribution to journalArticleResearchpeer-review

  4. The impact of in-store greenery on customers

    Brengman, M., Willems, K. & Joye, Y., 2012, In : Psychology & Marketing. 29, 1, p. 807-821 15 p.

    Research output: Contribution to journalArticleResearchpeer-review

  5. 2011
  6. Shopping in virtual worlds: Perceptions, Motivations,and Behavior

    Hassouneh, D. & Brengman, M., Nov 2011, In : Journal of Electronic Commerce Research. 12, 4, p. 320-335 16 p.

    Research output: Contribution to journalArticleResearchpeer-review

  7. The effect of website design dimensions on initial trust: A synthesis of the empirical literature

    Karimov, F., Brengman, M. & Van Hove, L., Nov 2011, In : Journal of Electronic Commerce Research. 12, 4, p. 272-301 30 p.

    Research output: Contribution to journalArticleResearchpeer-review

  8. The Role of Online Social Media Applications in Initial Trust Formation Towards Unknown E-Commerce Vendors

    Karimov, F. & Brengman, M., 24 Jul 2011, Edition:Proceedings of the IADIS Multi Conference On Computer Science and Information Systems, IADIS International Conference e-Commerce. International Association for Development of the Information Society (IADIS). IADIS Publications

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  9. Adoption of Social Media by Online Retailers: Assessment of Current Practices and Future Directions

    Karimov, F., Brengman, M., Kollmann, G. E. T. (ed.) & Kuckertz, A. (ed.), 15 Mar 2011, In : International Journal of E-Entrepreneurship and Innovation. 1, 2, p. 26-46 20 p.

    Research output: Contribution to journalArticleResearchpeer-review

  10. From Armani to Zara: Impression formation based on fashion store patronage

    Willems, K., Janssens, W., Swinnen, G., Brengman, M., Streukens, S., Vancauteren, M. & Danen, J. (ed.), 15 Feb 2011, Unknown Journal.

    Research output: Contribution to specialist/vulgarizing publicationArticleVulgarizing

  11. Adoption of e-Assurance Mechanisms Among Internet Retailers

    Karimov, F. & Brengman, M., 2011, In : Electronic Commerce Research.

    Research output: Contribution to journalArticleResearchpeer-review

  12. Best Conference Paper Award voor BEDR-Marketing

    Willems, K., Janssens, W., Swinnen, G., Brengman, M., Streukens, S. & Vancauteren, M., 2011, In : Akademos (VUB Magazine). 1 p.

    Research output: Contribution to journalOther scientific journal contributionResearch

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