1. 2019
  2. Is robotic shopping set to be the next big thing?

    Brengman, M., De Gauquier, L., Van De Sanden, S. & Willems, K., 2019, (Accepted/In press) Homo Roboticus. jacobs, A., Tytgat, L., Maus, M., Meeusen, R. & Vanderborght, B. (eds.). Brussel: VUBPRESS, p. 167-174

    Research output: Chapter in Book/Report/Conference proceedingChapterVulgarizing

  3. The impact of representation media on customer engagement in tourism marketing among Millennials

    Willems, K., Brengman, M. & Van Kerrebroeck, H., 2019, (Accepted/In press) In : European Journal of Marketing. p. 1-30 30 p.

    Research output: Contribution to journalArticleResearchpeer-review

  4. Winkelen we binnenkort met robots?

    Brengman, M., De Gauquier, L., Van De Sanden, S. & Willems, K., 2019, Homo Roboticus - 30 Vragen en Antwoorden over mens, robot & artificiële intelligentie. Jacobs, A., Tytgat, L., Maus, M., Meeusen, R. & Vanderborght, B. (eds.). Brussel: VUBPRESS, p. 167-174 8 p.

    Research output: Chapter in Book/Report/Conference proceedingChapterResearchpeer-review

  5. 2018
  6. Cultural congruence of websites: conscious, unconscious or coincidental? - The case of Honda Cars

    Vyncke, F., Van Hove, L. & Brengman, M., 10 Sep 2018, (Accepted/In press) In : Information Research.

    Research output: Contribution to journalArticleResearchpeer-review

  7. Meat in the post-truth era. Mass-media discourses on health and disease in the attention economy

    Leroy, F., Brengman, M., Ryckbosch, W. & Scholliers, P., 1 Jun 2018, In : Appetite. 125, p. 345-355 11 p.

    Research output: Contribution to journalArticleResearchpeer-review

  8. Humanoid Robot Pepper at a Belgian Chocolate Shop

    De Gauquier, L., Cao, H-L., Gomez Esteban, P., De Beir, A., Van De Sanden, S., Willems, K., Brengman, M. & Vanderborght, B., 5 Mar 2018, 13th Annual ACM/IEEE International Conference on Human Robot Interaction. Chicago: ACM, p. 373-373 1 p. 3177535. (Companion of the 2018 ACM/IEEE International Conference on Human-Robot Interaction - HRI '18).

    Research output: Chapter in Book/Report/Conference proceedingConference paperResearch

  9. Can’t touch this: The impact of Augmented Reality vs. Touch and Non-touch Interfaces on Perceived Ownership.

    Brengman, M., Willems, K. & Van Kerrebroeck, H., 18 Feb 2018, In : Virtual Reality. 2018, p. 1-12 12 p.

    Research output: Contribution to journalArticleResearchpeer-review

  10. Leveraging advertising to a higher dimension: Experimental research on the impact of virtual reality on brand personality impressions

    De Gauquier, L., Brengman, M., Willems, K. & Van Kerrebroeck, H., 2018, In : Virtual Reality. 34, 3, p. 1-19 19 p.

    Research output: Contribution to journalSpecial issueResearch

  11. 2017
  12. Escaping the crowd: An experimental study on the impact of a Virtual Reality experience in a shopping mall.

    Van Kerrebroeck, H., Brengman, M. & Willems, K., Dec 2017, In : Computers in Human Behavior. 77, p. 437-450 14 p.

    Research output: Contribution to journalArticleResearchpeer-review

  13. The path-to-purchase is paved with digital opportunities: An inventory of shopper-oriented retail technologies

    Willems, K., Smolders, A., Brengman, M., Luyten, K. & Schöning, J., Nov 2017, In : Technological Forecasting and Social Change. 124, 1, p. 228-242 15 p., TFS-18752.

    Research output: Contribution to journalArticleResearchpeer-review

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