Organisation profile

This research group focuses on research within the field of sports management and marketing. Particular attention is paid to quality and success factors for sports-related features, products and organizations (micro, mesa and macro level). On the other hand, the effectiveness of the sports providers and the policy is often analyzed, taking into account the specificity of the sport, the application form and the situational context. These data and results are often compared to benchmarking studies.

Contact information

Pleinlaan 2
  • Fax: +32-2-6292899
  • Phone: +32-2-6292745

ID: 25627